Did you see your colleague quoted in the news? Why are reporters calling her and not you?
The answer could be that reporters call the people they know; they don't call an attorney they have never heard of. Therefore, it is critical to learn how to introduce yourself to the media as a source to comment on a case or the business implications of a new law.
Learn how to professionally introduce yourself to the media as a credible source on legal and business issues. You will review a template for a Media Profile, a biographical introduction that will help you reach out to the reporters at the business and trade press your clients and prospects read.
This interactive workshop is available to a group of at least six attorneys at $50 per person in your small conference room.
A version of this workshop has been presented at the City Bar Association of New York, the New York County Lawyers Association and the New Jersey State Bar Association.
Pleae contact me at email@example.com to arrange a date.