Petia A. Abdur-Razzaaq, is a Branding/Digital Marketing Strategist, and Principal of The Stylista Group. She began her corporate career at boston.com where she developed effective online marketing campaigns for major clients such as Dunkin Donuts and Fleet Bank. While pursuing her MBA, she was selected by the William Jefferson Clinton Foundation Small Business Initiative to be a student participant on a team of seasoned consultants from Booz Allen. Petia went on to work for major apparel brand Ralph Lauren where she successfully steered the transition of their off-price product line management from the United States to Asia.
As Principal of The Stylista Group, Petia and her team have developed and implemented digital marketing plans that have produced outstanding measurable results. As a former member of industry leader Constant Contact’s™ Authorized Local Expert team, she delivered best practice presentations on digital marketing in the NY Metro Area for a number of years.
Ms. Abdur-Razzaaq has also been an Adjunct Instructor in the Continuing Education Department at City College as well as a guest lecturer at NYU. She holds an MBA in Marketing Management from The Lubin School of Business at Pace University as well as a BA in Management/Marketing from Simmons College.
Petia has also been featured in Freda Thomas book’ “These Entrepreneurs NYC” which chronicled the stories of self-discovery, focus, and determination of thirty-one New York City business owners.
You can find out more about Petia and her team at: http://thestylistagroup.com