Some companies mark a business anniversary with a party. We call that celebrating.
Other companies mark a business anniversary with a promotional campaign. We call that "sell"-abrating.
By "sell"-abrating your company's business anniversary, you can:
- Showcase your products and services
- Engage customers and prospects
- Drive sales and increase revenues
Or, as we like to say, transform business anniversary merry making into business anniversary money making.
Want to see this in action?
A corporate and special-occasions gift basket company needed to increase its customer base and overall revenue during a make-or-break year.
Bartel Communications created and publicized two community service campaigns, "Baskets of Hope" and "Baskets of Learning," that involved collecting personal care products and back-to-school supplies, respectively, presenting them in beautifully decorated gift baskets and donating them to a women's shelter.
The campaigns created a high level of customer engagement, and the company attained a 30% increase in revenue over the prior year. Leveraging the anniversary momentum and the multi-media publicity generated, the company grew sales over the next two years to $2.3 million in annual revenue. Now that's a "sell"-abration.
If you need assistance in making your next business anniversary a "sell"-abration, turn to Bartel Communications, the business anniversary marketing experts, for an initial business anniversary consultation.
We deliver bold, brand-building ideas that transform business anniversary merry making into business anniversary money making.
Read "5 Fast Facts About Business Anniversaries"